Case Study: Tactical Social Media achieves IP protection and plagiarism detection with Mention

How Tactical Social Media Protects Their Intellectual Property

Tactical Social Media is a small Tacoma-based marketing and advertising firm that helps businesses with content marketing, relationship building, and social media, including workshops and public speaking. With a team under ten, they needed to protect their blog from plagiarism and maintain ongoing social listening to track how the company was being discussed online.

They deployed Mention to monitor specific phrases and post titles and to watch social conversations, which let them quickly detect copied content and discover shares or tags they would otherwise miss. The tool saved them time, became an integral part of their strategy, and helped protect their intellectual property while keeping them informed about brand mentions and influencer activity.

Tactical Social Media

Robert Nissenbaum

Social Media Consultant