Case Study: Socialdraft accelerates social listening and lead generation with Mention

How Mention’s API Supercharges Socialdraft

Socialdraft is a New York–based social media scheduling and analytics tool (11–50 employees) that helps businesses manage and measure their social presence. Facing the challenge of building and maintaining a costly, constantly-updating crawler to monitor mentions across many sites, Socialdraft needed a scalable, real-time listening solution without diverting developer time and budget.

By integrating Mention’s streaming API, Socialdraft gained comprehensive monitoring, sentiment analysis, and alerts that power industry insights, competitor tracking, customer support, and lead generation. The integration saved development resources, enabled faster response to negative feedback, surfaced trends and opportunities for clients, and helped the team convert social conversations into sales—making Mention a cost-effective, mission-critical partner.

Socialdraft

Antonio Evans

Co-Founder