Case Study: Sex‑tech innovator KIIROO boosts online customer engagement and brand monitoring with Mention

How Mention Helps KIIROO Engage with Customers Online

Kiiroo, an award-winning sex‑tech company based in Amsterdam, needed a way to monitor conversations about its products and industry across a fragmented online landscape—especially forums and Reddit—so the communications team could remove blind spots, protect brand reputation, and hold sensitive 1:1 conversations with customers. They were looking for an affordable, easy‑to‑use monitoring platform that could surface mentions from blogs, forums, and social channels.

Kiiroo adopted Mention for its price, usability and Reddit coverage, setting up 14 alerts and using the Feed for daily listening and the Publish feature to plan and schedule social content. The result: consolidated visibility into customer conversations, faster and more personal responses, discovery of influencers and SEO keywords, and streamlined social planning that saves time and reduces the need for other tools.

KIIROO

Ashton Egner

Communications Manager