Case Study: DDI Media Monitoring achieves reliable, comprehensive digital and social media monitoring for clients with Mention

How DDIMM Delivers Custom Media Monitoring to Its Clients

DDI Media Monitoring, founded in 2016, began as a traditional clip service scanning print, radio and TV for client mentions. As clients shifted to web and social channels, DDI needed reliable digital monitoring and faced critical issues when quotas were exceeded and mentions stopped—risking missed coverage and client dissatisfaction.

DDI adopted Mention to combine digital listening with its existing broadcast and print capabilities; Mention provided a custom quota solution and a responsive account manager who helped prevent interruptions. The result is a dependable, one-stop monitoring offering that delivers relevant digital and traditional mentions to clients and adds measurable value to DDI’s services.

DDI Media Monitoring

Sandy Postlethwayt

General Manager