Case Study: Earlham Institute achieves rapid research promotion and measurable impact with Mention

Earlham Institute Promoting Vital Science with Mention

Earlham Institute is a Norwich‑based non‑profit research centre using genomics and bioinformatics to advance plant, animal and microbial science. With a small communications team and limited budget, the institute needed a faster, measurable way to promote research to taxpayers, demonstrate impact to funders, and identify journalists and industry influencers to amplify their work.

Using Mention’s monitoring, tagging and influencer tools, Earlham Institute can generate targeted reports in seconds, quickly prove impact for funders, and identify influential contacts for outreach. The platform saved hours of manual work—equivalent to a part‑time staff member—delivered immediate results in outreach and funding support, and provided enterprise‑level capabilities at an affordable price with strong customer service.

Earlham Institute

Chris Bennett

Digital Communications Specialist