Case Study: Playrix achieves 30% greater localization efficiency with memoQ

Playrix - Customer Case Study

Playrix, a leading mobile game developer in Russia, needed to streamline its localization workflow and improve quality as it translated games into 17 languages. Before adopting a CAT tool, the team managed localization in spreadsheets, which made the process complicated and time-consuming. memoQ was chosen to help address these challenges.

By implementing memoQ’s CAT system, including built-in glossaries, translation memories, concordance search, statistics, and user/task controls, Playrix improved consistency and made assignments more efficient. The company reported an almost 30% increase in efficiency and work quality, along with fewer consistency-related issues.

Playrix

Dmitry

Localization Project Manager