Case Study: Worksighted achieves better sales process execution with Membrain

Worksighted Thrives with Membrain and Blue SalesFly

Worksighted, an IT managed services firm, faced significant challenges scaling their sales process with their previous CRM, Salesforce. The system was disliked by the team, difficult to use, and created confusion and disjointed efforts, hindering their ability to manage and grow their accounts effectively. This led them to seek a new solution, ultimately partnering with the sales enablement platform Membrain.

With the strategic help of Membrain partner Blue SalesFly, Worksighted implemented the Membrain CRM, which was customized to fit their unique sales processes. The platform was immediately embraced by the team for its pleasant user experience. The results were a dramatic cultural shift from low adoption to full team ownership, streamlined account management, and a powerful visual sales process. The CEO reported that the partnership with Membrain lifted a weight off his shoulders, and the company continues to thrive and grow with its new sales engine.

Worksighted

Mike Harris

CEO & Co-Founder