Case Study: Michigan Society of Association Executives achieves more value from their AMS with MemberSuite's ENGAGE user conference

How MemberSuite's ENGAGE User Conference Helps the Michigan Society of Association Executives Get More Value from Their AMS

The Michigan Society of Association Executives (MSAE), led by CFO Denise Amburgey, needed to get more value from their association management system (AMS), stay informed about product direction, and train staff despite limited travel capacity. To address this, MSAE turned to MemberSuite and attended MemberSuite’s ENGAGE user conference to deepen product knowledge, network with peers, and learn the vendor’s roadmap.

MemberSuite delivered targeted solutions through ENGAGE: a six‑hour advanced user training, product roadmap and Report Studio dashboard sessions, dedicated office hours with MemberSuite staff, and shareable session materials. As a result, MSAE staff sharpened skills in advanced searches, reporting, pricing and portal configuration, earned CAE credits, gained practical dashboard and reporting improvements, and built trust in MemberSuite — enabling faster, better use of their AMS and new ideas for modules like Awards & Competitions.

Michigan Society of Association Executives

Denise Amburgey

Chief Financial Officer