Case Study: Reddy Yeti grows a paid membership community with MemberSpace

Reddy Yeti - Customer Case Study

Reddy Yeti is an outdoor community and media brand that gives its 750+ paid members access to exclusive deals and discounts from 120+ outdoor startups. They needed a way to turn a giveaway-driven audience into a paid membership while clearly communicating the value of the subscription and keeping members engaged after sign-up. MemberSpace powered their membership platform.

Using MemberSpace, Reddy Yeti built a simple sales page, member navigation hub, and content pages that organize discounts by category and guide members to offers, codes, and support. The setup helped them create a monthly subscription model, supported email marketing as their main growth funnel, and improved trial completions after they started sending free samples and a guided newsletter to new members. MemberSpace was described by the founder as an integral part of building the membership.

Reddy Yeti