Case Study: Pennsylvania Society of Radiologic Technologists achieves 91% paid membership growth with memberplanet

How a Professional Association Grows Paid Membership by 91%

The Pennsylvania Society of Radiologic Technologists (PSRT), an affiliate of the American Society of Radiologic Technologists, struggled with inconvenient joining and renewal processes and cumbersome administration that blocked recruitment—especially group registrations for students and busy professionals and the expectations of digitally native millennials. To address this, PSRT turned to memberplanet and its all‑in‑one SaaS membership management platform for member management, communication, and payment processing.

memberplanet implemented group registration and invoicing, event RSVP and attendance tracking, scheduled email/text messaging with dynamic distribution lists, and multiple payment options, reducing administrative overhead. As a result, PSRT saw paid membership rise 91%, general membership increase 23%, membership revenue grow 55%, and an average email open rate of 44%, while simplifying billing and member engagement.

Pennsylvania Society of Radiologic Technologists

Max Maxwell

Treasurer