Case Study: Yahlive saves time and money with Meltwater

Yahlive reaches 114 million viewers with Meltwater

Yahlive, a satellite broadcasting company based in Abu Dhabi, faced the challenge of manually tracking industry changes and acquiring real-time data to compete against long-time players in the region. This process was both tedious and costly. To understand brand sentiment and achieve growth, they needed direct access to a social listening platform.

Meltwater provided Yahlive with a central media intelligence platform for real-time data and analysis from online and social sources. This solution helped Yahlive generate new leads, solidify client relations, and significantly reduce costs by eliminating multiple third-party data providers. The Meltwater platform enabled the marketing and business development teams to make better-informed decisions, leading to a higher conversion rate for new business.

Yahlive