Case Study: University of Miami proves tens of millions in earned media and scales media monitoring with Meltwater

University of Miami - Customer Case Study

The University of Miami, a large research university serving more than 19,000 students, needed scalable media monitoring and relations to manage a steady stream of stories and seasonal spikes in attention. Its central communications team sought reliable data and tools to prove impact, stay agile, and coordinate across departments.

By adopting Meltwater’s Suite—Media Intelligence, Media Relations and automated newsletters—UMiami centralized monitoring, sped up outreach, and created a single source of truth for multiple schools. The team tracked March Madness coverage, drafted and distributed a Coral Reef press pitch in 30 minutes that led to syndicated NPR coverage, and used Meltwater data to prove tens of millions of dollars in earned media while strengthening media relationships and scaling operations.

University of Miami

Megan Ondrizek

Assistant Vice President of Strategic Communications