Meltwater
475 Case Studies
A Meltwater Case Study
The Jaunt, an off-price luxury goods retailer, faced the challenge of expanding brand awareness and driving revenue without wasting resources. To find its target audience and build effective marketing partnerships, its marketing teams turned to vendor Meltwater for its social listening and influencer marketing solutions.
Using Meltwater's Explore platform for social listening and its Klear platform for influencer marketing, The Jaunt gained data-driven insights to identify new audiences and form strategic partnerships. The solution enabled the brand to quantify hundreds of thousands of dollars in new sales directly from influencer campaigns, allowing them to view influencer marketing as a serious, measurable investment for future growth.