Case Study: The Huddle Room streamlines social listening and influencer marketing reporting with Meltwater

The Huddle Room makes monthly data collections much faster and more accurate with Meltwater

The Huddle Room, a Philippines-based growth advertising and communications agency, faced a challenge with manual and error-prone reporting for social media engagement, social listening, and influencer campaign analytics. They needed reliable data and more efficient processes to inform strategies and demonstrate results to clients. They turned to vendor Meltwater for a solution using its Explore news and social listening platform and the Klear influencer marketing platform.

Meltwater provided The Huddle Room with a comprehensive solution that significantly sped up and improved the accuracy of data collection and reporting. The agency now relies on Meltwater's tools for planning and tracking influencer campaigns, vetting influencers, and generating social listening reports, which has revolutionized their workflow and enabled data-driven creative thinking across teams.