Case Study: Statistics South Africa (Stats SA) achieves real-time media intelligence and improved social media management with Meltwater

Statistics South Africa (Stats SA) - Customer Case Study

Statistics South Africa (Stats SA) is the national statistical service that provides data to inform socio-economic development. Facing a digital shift in how people engage and communicate, the century-old government body needed a media intelligence tool to track and analyze conversations about its data, improve dissemination through publications, and boost responsiveness with advanced keyword searches, real-time access and stronger technical support.

In September 2015 Stats SA adopted Meltwater, gaining personalized service, advanced keyword monitoring and a mobile-enabled platform. The team now tracks more conversations, engages new and existing audiences, adjusts messaging based on insights, and delivers faster turnaround on queries—improving real-time trend monitoring, audience spotting and overall social media management.

Statistics South Africa (Stats SA)

Vienie Botha

Statistics South Africa (Stats SA)