Case Study: Søstrene Grene strengthens international PR and media monitoring with Meltwater

Søstrene Grene strengthens global PR monitoring and journalist discovery with Meltwater

Søstrene Grene, a Danish global homeware retailer, needed to monitor its brand mentions worldwide and identify relevant journalists and influencers to support its international PR strategy. To address this challenge, they turned to Meltwater for its all-in-one PR tool and media monitoring services.

Using Meltwater's platform, Søstrene Grene can now monitor online and social media across borders to track brand mentions. The solution allows them to identify key journalists and opinion leaders through targeted keyword and topic searches, advancing their international PR work. Meltwater provided the company with an effective tool for global press management, helping to increase the effectiveness and performance of their PR efforts based on market insights.

Søstrene Grene