Case Study: Peermont achieves accurate PR measurement and competitor insights with Meltwater

Peermont - Customer Case Study

Peermont Hotels, Casinos and Resorts is an award‑winning hospitality and entertainment group operating 12 properties across South Africa and Botswana. Needing to prove PR ROI, reliably track coverage and competitor activity, and produce timely reports despite limited resources, Peermont sought a more modern media‑analytics partner to keep pace with a fast‑changing landscape.

Meltwater provided a digital PR solution that delivers accurate publicity reports, valuable competitor insights and mobile access to coverage, with easy sharing and customised reporting. As a result, Peermont now receives clear monthly reports that reveal PR performance and trends, monitors competitors more effectively, and lets executives access and share coverage in real time via the Meltwater app.

Peermont

Julie van Wyk

Public Relations & Customer Care Manager