Meltwater
305 Case Studies
A Meltwater Case Study
LegalWise is a South African legal-insurance leader founded in 1984 with 696 employees, committed to making legal services accessible across a wide range of needs. After rapid growth, the brand struggled with inaccurate media monitoring from its previous provider, which missed editorial and social mentions, produced poor reporting, and cost the company important PR and brand-exposure opportunities.
LegalWise switched to Meltwater with clear goals—build brand awareness, stay digitally relevant, find brand advocates, and improve reporting—and deployed Meltwater’s media monitoring platform, influencer database, and reporting team. The solution enabled them to never miss conversations, benchmark against competitors, and produce higher-quality reports; outcomes included increased brand awareness and reputation, accurate measurement of mentions and share of voice, real-time listening, and measurable media exposure (90.1k in the latest dashboard).
Gugulethu Gumede
Brand Manager: Social Media & Content Marketing