Case Study: Kverneland Group gains real-time global media insights with Meltwater

Kverneland Group - Customer Case Study

Kverneland Group, an international developer and manufacturer of agricultural machinery and technology, needed a faster way to track global media and social coverage. Before using Meltwater, the team manually searched multiple free tools for keywords, which was time-consuming and made it difficult to keep marketing and internal communications up to date.

With Meltwater’s media monitoring, reporting, analytics, and newsletter tools, Kverneland Group now gets real-time global media coverage, social insights, and customized internal newsletters for different employee groups. Meltwater helped the company improve internal communication across Europe, share relevant news more efficiently, and measure the reach and impact of events by tracking mentions, countries, and social activity.

Kverneland Group

Siri Grude

Group Marketing Manager