Case Study: INCAE boosts productivity and cuts reporting time with Meltwater

INCAE cuts reporting time by 70% with Meltwater

Incae, a leading Latin American business school, faced fragmented and time-consuming media monitoring processes. Without a centralized, real-time view of media and social conversations, their communications team struggled to measure impact and manage reputation proactively. They turned to the vendor Meltwater for its integrated media intelligence and social listening service to address this challenge.

By implementing Meltwater’s platform, Incae gained a single source of truth for monitoring and analytics. The solution provided real-time insights and alerts, customizable dashboards, and automated reporting. This enabled optimized outreach and stronger team alignment. The measurable results included a 40–50% increase in productivity and a 70% decrease in time spent on reporting, significantly strengthening their data-driven communications.