Case Study: FDIH gains industry insights and streamlines PR with Meltwater

FDIH streamlines PR and media monitoring with Meltwater's all-in-one platform

The Danish E-commerce Association (FDIH) needed to stay constantly aware of industry trends to create optimal conditions for its members. To achieve this and manage its PR activities, the organization turned to vendor Meltwater for its media monitoring and PR tools.

Using Meltwater's all-in-one platform, FDIH monitors industry news, searches for relevant journalists, and manages its press initiatives from a single solution. This has provided the association with valuable insights to share with stakeholders and has enabled highly targeted PR outreach. Meltwater's tools allow FDIH to effectively follow up and report on its own PR activities.

FDIH