Case Study: Dance4Life achieves global media reach and streamlined PR with Meltwater

Dance4Life - Customer Case Study

Dance4Life is an international charity that teaches young people the skills and confidence to make healthy sexual choices, working with ambassadors and partners to raise awareness. With a small communications team and tight marketing budgets, they needed an efficient way to monitor global news, follow ambassadors, and measure the impact of their PR so more resources could go directly to their programs.

Using Meltwater’s real-time monitoring and mobile app, the team can track international coverage, target the right journalists, and tailor press activity quickly. The result is faster, more focused PR work, better promotion of their teaching program and fundraising, and streamlined processes that free up time for strategic decision-making.

Dance4Life

Lisanne Mom

Communicatie & PR Manager