Meltwater
305 Case Studies
A Meltwater Case Study
ChizComm Ltd is a full-service marketing communications agency with offices in Canada and the US serving more than 30 clients across PR, events, digital and media buying. Rapid growth and the 2019 acquisition of Beacon made US market monitoring critical, and their legacy tool was returning too many irrelevant results and requiring heavy manual oversight—so they needed a more accurate, timely and automated media-intelligence solution.
Meltwater provided real-time alerts, global search, social publishing and an influencer contacts database that let ChizComm capture every mention, pitch the most relevant journalists, and schedule across platforms from a single dashboard. The agency now onboards new clients quickly, monitors US and Canadian coverage reliably, prevents issues with faster alerts, and has seen measurable lifts in visibility and efficiency (media exposure up ~57%).
Kassandra O'Brien
Vice President Marketing and Communications