Case Study: Archdiocese of Toronto improves media monitoring and parish communications with Meltwater

Archdiocese of Toronto streamlines communication across 225 parishes with Meltwater

The Archdiocese of Toronto, a large and diverse faith community, faced challenges in tracking and sharing relevant news for its leaders and parishioners. Their previous media monitoring tool was unreliable, failing to capture important coverage during major events like the papal conclave. This led them to seek a new solution from the vendor Meltwater.

Meltwater provided a robust media monitoring and communications platform. The solution enabled the Archdiocese to track mentions in real-time, create and distribute customizable weekly newsletters to all parishes, and generate detailed ROI reports for events. This helped streamline communication, generate support for Church activities, and articulate the media impact of events like the reopening of St. Michael's Cathedral.

Archdiocese of Toronto