Meltwater
307 Case Studies
A Meltwater Case Study
The Archdiocese of Toronto, one of Canada’s largest and most diverse faith communities with nearly two million Catholics across 225 parishes, needed a reliable way to track and share news with clergy and parishioners. Their previous monitoring tool failed to capture critical coverage during the 2013 papal conclave, highlighting gaps in centralized communications for outreach, media relations, and parish updates.
Meltwater now provides daily media monitoring, customizable weekly newsletters for all parishes, on-demand media contact lists, and automated ROI and reach reports for events. The platform keeps leadership informed in real time, helps priests prepare sermons, generates measurable impact for major events like the St. Michael’s Cathedral reopening, and is supported by responsive customer success—improving communication, engagement, and PR effectiveness across the archdiocese.
Marlena Loughheed
Communications Coordinator