Case Study: Giordano’s celebrates 50 years and drives 700 million impressions with Mekky Media Relations

Giordano’s earns 700 million impressions with Mekky Media Relations

The customer, Giordano's, sought to highlight its 50th anniversary through major media attention and big ideas. The vendor, Mekky Media Relations, was engaged to provide a comprehensive PR and media relations strategy to meet this challenge.

Mekky Media Relations executed a buzz-worthy plan that included collaborating with the City of Chicago to declare an official Giordano's Pizza Day, conceptualizing strategic brand extensions, and securing high-profile media placements. The results were over 70 media hits and 700 million impressions across various platforms, successfully commemorating the milestone.

Giordano’s