Case Study: Bredwell achieves 17 million impressions with Mekky Media Relations

Bredwell earns 17 million impressions in 3 months with Mekky Media Relations

Mekky Media Relations was hired by Bredwell, a dog food store based in a Chicago suburb, to handle its media relations and grand opening support. The challenge was to successfully launch the new business, which provides locally sourced and personalized meals for dogs, and to generate awareness within the local community.

To meet this challenge, Mekky Media developed a strategic launch campaign centered on compelling storytelling and proactive community outreach. The solution also included support for planning and extending invites for a grand opening event. The efforts by Mekky Media resulted in features on major TV stations, radio, and in print and online publications, collectively generating over 17 million impressions for the new client.

Bredwell