Case Study: Adalina builds pre-opening buzz and earns 40+ media hits with Mekky Media Relations

Adalina earns 40+ media hits in 3 months with Mekky Media Relations

Adalina, a modern Italian restaurant founded by industry veterans and helmed by a Michelin-starred chef, faced the challenge of opening during the pandemic in Chicago's competitive Gold Coast neighborhood. To build excitement and position itself as a highly-anticipated 2021 opening, the restaurant enlisted the services of Mekky Media Relations for media relations and influencer engagement.

Mekky Media Relations executed a plan that involved granting media exclusives to key publications prior to the opening, securing feature stories in major outlets. Post-opening, they sustained buzz by highlighting the chef's background and the restaurant's connection to the city's reopening. The efforts by Mekky Media Relations generated over 40 media hits within the first three months of the partnership, successfully establishing a strong presence.

Adalina