Case Study: Bookshop.org increases search-based purchases with Meilisearch

Bookshop.org increases search-based purchases by 43% with Meilisearch

Bookshop.org, an online bookstore supporting independent shops, faced challenges with its existing Elasticsearch solution. With a vast inventory of over six million books and a small engineering team, they needed a search engine that required less maintenance and fine-tuning while improving relevancy to prevent losing customers to larger competitors. They turned to the vendor Meilisearch for a more streamlined solution.

By implementing Meilisearch, specifically its Cloud offering, Bookshop.org achieved a more user-friendly and maintainable search infrastructure. The solution allowed non-developers to easily adjust ranking rules, leading to significantly improved search performance. The measurable result was a jump in search-based purchases from 14% to 20%, representing a 43% increase in conversion. Meilisearch provided the scale and business model fit they required.

Bookshop.org

Andy Hunter

Chief Executive Officer