Megaphone
17 Case Studies
A Megaphone Case Study
NPA Events, a company specializing in personalized sports balls, faced the challenge of significantly increasing its revenue from a low base. They engaged Megaphone to improve their digital advertising and achieve an ambitious growth goal.
Megaphone implemented a data-backed strategy focused on creative testing, including new ad angles, video content, and a whitelisting approach to build trust. By leveraging messaging that appealed to both children and parents and incorporating urgency tactics, they successfully improved campaign engagement. As a result, NPA Events saw a steady monthly increase in ROAS, achieving a 3.19x return by September. Megaphone's efforts generated $15,250 from a $6,000 ad spend in the first month and ultimately helped the client surpass their $60,000 revenue target by making over $359,000 within nine months.