Case Study: Bescher achieves 12x+ ROAS and 156% sales growth with Megaphone

Bescher turns $1,043 into $18,600 in sales with Megaphone

The innovative luxury skincare brand Bescher approached Megaphone to scale their business and increase international presence, specifically seeking expertise in Google Performance Max campaigns. Their challenge was to achieve a minimum 5x return on ad spend (ROAS) to break even while keeping the cost per new customer under $70.

Megaphone began by optimizing Bescher's existing Google and Facebook ads, then implemented Performance Max campaigns and overcame international keyword and seasonal challenges with tailored strategies. The vendor achieved a consistent 12x+ ROAS, reduced the cost per acquisition to just $15, and increased sales by 156%, successfully scaling the brand into new international markets.

Bescher