Case Study: Squeak Design Achieves Six-Figure Growth with Megaphone Marketing

Squeak Design boosts marketing-attributed sales 354% with Megaphone Marketing

Squeak Design, a Melbourne-based boutique specializing in luxury silk clothing, was a start-up that needed a pathway to growth. The challenge was to minimize risk, capitalize on opportunities, and understand its target market to achieve product-market fit. They partnered with Megaphone Marketing to develop a robust and holistic strategy.

Megaphone implemented its Vortex testing method to help Squeak understand its audience and achieve product-market fit. When COVID-19 necessitated a pivot from travel-centric imagery, Megaphone created new content and a PR strategy to reposition the brand. This solution led to a 354% increase in marketing-attributed sales from 2020 to 2021, features in major publications like Vogue, and the achievement of consistent six-figure revenue.

Squeak Design