Case Study: Bescher Achieves 12x+ ROAS and 156% Sales Growth with Megaphone Marketing

Bescher boosts sales 156% with Megaphone Marketing

Bescher, a luxury skincare brand, approached vendor Megaphone Marketing to scale their business, increase their international presence, and launch a Google Performance Max campaign. Their challenge was to achieve a minimum 5x return on ad spend (ROAS) while keeping the cost per new customer under $70.

Megaphone implemented its best-practice principles, optimizing existing Google and Facebook campaigns by rewriting ad copy, improving targeting, and building segmented keywords. They launched a Performance Max campaign and overcame challenges like low keyword traffic for international audiences. Megaphone achieved a consistent 12x+ ROAS, increased sales by 156%, and reduced the cost per new customer to just $15, far exceeding the client's goals.

Bescher