Case Study: Sónar enhances festival engagement and insights with Meetmaps Event App

How Sónar 2023 relied again on Meetmaps event app for Sónar de Día, Sónar+D and Sónar de Noche

Sónar, a well-known electronic music festival in Barcelona, sought a comprehensive digital tool for its Sónar de Día, Sónar+D, and Sónar de Noche events to enhance the attendee experience and gather valuable event data. They partnered with vendor Meetmaps to utilize its event management software and event app to address these challenges.

Meetmaps provided a customized event app that allowed attendees to view artist lineups, access detailed agendas, and create personalized schedules. The solution included exclusive access for Sónar+D professionals, a wristband pre-load feature, and direct ticket purchasing. The implementation was a success, resulting in over 15,000 app downloads, 14,000 app interactions, and the collection of crucial analytics from the 120,000 attendees for Meetmaps and the festival organizers.

Sónar