Case Study: Moximed identifies the right surgeons and scales precision commercialization with MedScout

Moximed finds the right surgeons with MedScout after $200 million in funding

Moximed, a medical device company, faced the challenge of commercializing its first-of-its-kind knee implant. With no existing procedure category or direct competitors, they needed to precisely identify and target the specific surgeons most likely to adopt their innovative technology, a problem off-the-shelf platforms could not solve. They partnered with vendor MedScout to address this.

MedScout implemented a custom scoring model to identify surgeons with a history of adopting new technologies. This solution provided Moximed's sales team with actionable insights and a clear view of priorities, leading to strong rep adoption and the ability to find and engage the right surgeons effectively. The platform's continuous updates ensure reps work with real-time data, positioning Moximed to scale its commercialization with precision.

Moximed