Case Study: GAMA Healthcare boosts infection prevention engagement with Medico Digital

GAMA Healthcare drives 541k impressions with Medico Digital

GAMA Healthcare, a global leader in infection prevention, faced challenges with an inefficient website infrastructure and a product-focused content strategy that failed to connect with customer needs. They also needed to launch their innovative Rediroom isolation unit into a competitive market. They partnered with Medico Digital to address these issues.

Medico Digital migrated GAMA's website to a more flexible WordPress CMS and redeveloped their content to focus on customer challenges and solutions. For the Rediroom launch, Medico implemented a targeted multi-channel campaign. The results included 541k impressions across paid campaigns, 27k video views on LinkedIn, and 2,357 clicks to the landing page, successfully raising awareness and generating leads among healthcare decision-makers.

GAMA Healthcare