Case Study: Erickson Incorporated achieves a clean, secure, and searchable digital asset library with MediaValet

How to Improve Organizational Efficiency Through a Central, Searchable Media Library Erickson Selects Mediavalet

Erickson Incorporated, a global aviation services company with a fleet of about 80 helicopters, fixed-wing aircraft and aircranes, faced an inefficient digital library: an outdated in‑house server, vague permission processes, no keyword search and reliance on employee “tribal knowledge.” Their library contained roughly 12,000 duplicate files plus thousands of outdated photos, videos and graphics, creating a clear need for a centralized, secure and searchable asset-management solution.

Within 30 days Erickson launched a custom-branded MediaValet system that improved collaboration (critical for a major tradeshow), enabled field photographers to upload assets easily, and established clear permission controls. The result: a secure cloud library of 10,000 current, approved assets organized into 44 categories, global access for 40 users, streamlined submission workflows and a clean, duplicate-free repository managed with vendor-led updates and support.

Erickson Incorporated

Susan Bladholm

Director of Marketing and Strategy