Mediahawk
21 Case Studies
A Mediahawk Case Study
Adrian Mullish, owner of a small dental surgery, needed better visibility into how his customer service team handled calls and which media channels were driving enquiries. He turned to Mediahawk for call-tracking support—adding tracking phone numbers and call recording so he could listen to calls and accurately measure marketing responses.
Mediahawk provided extra tracking numbers, call recording and marketing attribution tools, allowing Adrian Mullish to monitor calls, train staff where needed, and identify which channels produced results. The outcome was improved customer service, increased enquiries and lower marketing costs by cutting ineffective channels and investing more in what worked.
Adrian Mullish
Owner