Case Study: James H. Cole Home for Funerals achieves a modern e-commerce website with Media Genesis

James H. Cole Home for Funerals modernizes e-commerce with Media Genesis after 100 years in business

James H. Cole Home for Funerals, a family-owned funeral home in Detroit, needed a new e-commerce website for their Custom Tribute store. Their challenge was to create a standalone online store that also effectively communicated their century-long legacy. They partnered with vendor Media Genesis to develop a solution using a WordPress content management system.

Media Genesis implemented a WordPress CMS for the site, enabling easy product and content management. Key features included customizable product dropdowns and a new mobile-responsive donation page with PayPal integration. The solution successfully highlighted the client's history, improved user experience, and built SEO value by linking to the main funeral home site. The director praised Media Genesis for being customer-focused and delivering a superior service.

James H. Cole Home for Funerals