Case Study: Detroit Future City strengthens its brand and digital presence with Media Genesis

Detroit Future City launches two new websites with Media Genesis

Detroit Future City, a local nonprofit think tank and policy advocate, needed to establish a clear and modern brand identity to support the execution of its Strategic Framework and avoid having its plans go unused. They partnered with vendor Media Genesis for comprehensive branding and identity services.

Media Genesis created a new logo, full brand guidelines, and a wide suite of marketing collateral, including business cards, brochures, and templates. The vendor then applied this new branding to a redesign of two websites for the organization, ensuring consistency across all digital and print materials. This partnership helped Media Genesis expand Detroit Future City's digital strategy and resulted in a cohesive and recognizable brand.

Detroit Future City