Media Genesis
104 Case Studies
A Media Genesis Case Study
Continuum Services, a full-service commercial facility company, partnered with vendor Media Genesis to address the challenges posed by their outdated website. Their site lacked a content management system (CMS), making updates difficult, and suffered from poor SEO performance and duplicated page metadata, which hindered their online visibility.
Media Genesis implemented a comprehensive solution by building a custom WordPress CMS to give Continuum full editing control and conducting a complete SEO overhaul with unique metadata, keyword analysis, and schema markup. They also designed new custom pages, including a locations page and a Meet the Team section. This resulted in a significant measurable impact, with annual website visits increasing by nearly 2,000 users and annual pageviews rising by 50%. Media Genesis continues to provide ongoing maintenance and support for the site.