Media Genesis
104 Case Studies
A Media Genesis Case Study
Bayer Pharmaceuticals, a leading global pharmaceutical company, faced the challenge of training its technician operators on the complex management and operation of specialized scientific instruments called Bioreactors. They partnered with vendor Media Genesis to create a comprehensive eLearning program that would provide a detailed understanding of all the Bioreactor's parts and functions for three distinct target audiences: operations personnel, support functions personnel, and future operators.
Media Genesis developed the solution remotely through a three-phase process that included intake meetings, script writing, and the creation of a Lectora eLearning course. A significant part of the project involved producing 2D motion graphic animations to visualize the bioreactor's controls, parts, and internal gas flows. The finished course successfully provided operators with a complete understanding of the equipment. The Bayer team was very satisfied with the training results and hopes to continue working with Media Genesis for future projects.