Case Study: Allegheny Health Network Engages Patients with Physician Interviews and Testimonials from Media Genesis

Allegheny Health Network produces 8 patient story videos with Media Genesis

Allegheny Health Network, a growing hospital network serving several states, needed compelling video content for its Neurology and Cancer Institute marketing campaigns. They engaged Media Genesis for video production services to create physician interviews and patient testimonials for use in television and digital media.

Media Genesis sent a film crew to Pennsylvania to conduct on-location interviews with multiple physicians and patients, producing eight personalized videos. These videos were featured on the Allegheny Health Network website to expand on patient stories and direct audience engagement. The solution by Media Genesis successfully provided authentic content that highlighted the network's specialized care.

Allegheny Health Network