Case Study: The Marketing Practice builds national credibility with Media Frenzy Global

The Marketing Practice boosts visibility with Media Frenzy Global, driving 5M real impressions

The Marketing Practice (tmp) faced the challenge of being relatively unknown in the competitive U.S. market, needing to establish national credibility and communicate its position as a full-funnel marketing agency. To overcome this, they partnered with vendor Media Frenzy Global for a strategic paid and earned media solution.

Media Frenzy Global developed and executed an integrated PR plan to position tmp as a credible B2B marketing voice. The results were significant, including an estimated 5 million impressions valued at $1.85 million, 27 published pieces in top-tier trade publications, and over 1100 clicks to the website. The campaign's success was further recognized when tmp won a Silver Stevie Award for Achievement in Growth.

The Marketing Practice (tmp)