Case Study: Fortune 500 Energy Company strengthens communications and change management with McKinley Marketing Partners

Fortune 500 Energy Company - Customer Case Study

McKinley Marketing Partners helped a Fortune 500 Energy Company that lacked the internal staff needed to support communications programs, including internal communications and change management. The company needed help from a consultant who could work with corporate communications and corporate affairs teams on both internal and external communications efforts.

McKinley Marketing Partners provided a consultant who developed and executed communications strategies, managed 11 corporate newsletters, supported employee events, assisted with branding and charitable outreach, and served as a corporate spokesperson in crisis and non-crisis situations. The work delivered strong value, and after six months the Fortune 500 Energy Company hired the consultant as a permanent employee.