Case Study: Adrian Flux achieves a 360% increase in applications with Maze Media

Adrian Flux boosts applications 360% with Maze Media

The customer, Adrian Flux, faced the challenge of recruiting 160 new employees over nine months without using a traditional agency. They tasked vendor Maze Media with a promotional campaign to showcase them as a desirable employer and attract the right candidates, utilizing services like content writing, design, and paid advertising.

Maze Media tackled this by creating a dedicated careers sub-brand and landing page, then using targeted social media content and real employee testimonials to build an employer brand. Their campaign resulted in a 360% increase in applications, totaling 3,687, and led to 411 successful hires, exceeding the recruitment target. The investment was also only 10% of what a traditional recruitment agency would have cost.

Adrian Flux