Case Study: GoTags Achieves Highest Sales and Optimized Ad Spend with Mayan

A Mayan Case Study

Preview of the GoTags Case Study

GoTags achieves its highest 5 months of sales with Mayan

GoTags, a pet consumer goods brand selling on Amazon, faced declining Return on Ad Spend and increasing advertising costs. They sought a reliable partner to manage their six-figure monthly ad budget, optimize spend, and help launch new products. They chose to work with Mayan and its machine-learning ads-optimization software to address these challenges.

Mayan used its proprietary technology to develop and continuously iterate on advertising campaigns aligned with GoTags' goals. This solution helped GoTags launch seven new products and achieve their highest five months of total sales in 18 years, including their highest month ever. With Mayan's help, GoTags saw a 29% year-over-year growth in total sales and saved over $50,000 in advertising costs within just four months.


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