Maximizer CRM
63 Case Studies
A Maximizer CRM Case Study
The Scottish Association of Young Farmers’ Clubs (SAYFC) supports personal development for young people across rural Scotland and manages a membership of around 3,500. The association was using a limited Windows Access system that wasn’t adaptable or efficient enough, so they needed a flexible, offline CRM to improve data quality, member visibility and overall efficiency.
They implemented Maximizer CRM for its affordability and flexibility, gaining the ability to track all member activity and run customizable reports (membership counts, club distribution, competition registrations, etc.). The result was better data quality and visibility, a smoother member experience, streamlined processes and strong ongoing support from Maximizer.
Rebecca Dawes
Communications and Rural Affairs Manager