Maximizer CRM
63 Case Studies
A Maximizer CRM Case Study
Ecoratio, an international supplier of industrial chemical products with offices and home-based representatives across five European countries, needed a way to centralize customer data and keep information synchronized across its sites. The company had relied on email and had no dedicated CRM, which made visibility, reporting and cross‑office collaboration difficult as the business grew.
Ecoratio implemented Maximizer Enterprise 9 (ten users) with the MaxExchange synchronization module, deployed and customized by partner Systony. The CRM now captures and syncs customer data across offices, gives staff remote access, improves transparency and reporting, and saves at least 250 hours per year, significantly boosting efficiency and business performance.
Marco Karman
Managing Director