Mawazo Marketing
28 Case Studies
A Mawazo Marketing Case Study
The Global Assertive Community Treatment Association (GACTA), a newly formed international association of clinicians and researchers, faced significant operational challenges. Operating informally for two years, GACTA lacked a centralized hub for communication, had no system to manage memberships or share training resources, and struggled to generate revenue outside of an annual conference. They engaged Mawazo Marketing to develop a professional website to serve as their operational foundation.
Mawazo Marketing designed and developed a comprehensive website using the Umbraco CMS to address GACTA's needs. The solution included tools for membership management, paid online courses with automated testing and certification, a resource library, and integrated payment processing. Following a soft launch, the platform successfully connected members from 12 countries and provided a scalable framework for online learning and revenue generation, establishing a strong foundation for GACTA's continued global mission and growth.